Professional Summary
I am a tech MBA with cross with cross-over engineering and marketing skills. I bring unique value for a companies, bridging a gap between two important groups, who often can't speak the same "language." Currently, I am a Product Manager with 8 years of experience managing a family of software products. Currently I manage a team of individuals who help me take care of all aspects of the product lifecycle from inception to development, to test, marketing, documentation, and support. I also work with customers and partners to define and refine product requirements. I expect to be able help your company achieve success with it's products and improve sales as well.
Education
Master of Business Administration (MBA) Provo, UT 4/99
Marriott School of Management (BYU)
- Marketing specialization, including courses in analytical methods, product development, and sales management.
- Wrote for MBA newsletter.
Brigham Young University
- Electronics Engineering, minor in Broadcast Communications
- Product champion and evangelist
- Creates the strategic vision for the products
- Maintains relationships with customers and partners to understand how the product is used
- Identifies new product opportunities
- Works with internal product resources to drive product creation and upgrades
- Delivers product launches
- Handles multiple simultaneous projects
- Coordinates skills of cross-functional team members
- Produces professional product documentation
- Creates specs for programmers
- Manages marketing campaigns
- Manages graphic designers
- Quickly adapts to new technology
- Team player
- Creates tools to measure effectiveness of marketing campaigns
- Conversational Spanish skills
- Expert at Microsoft Word, Excel, Power Point, Photoshop and Desktop publishing
- SQL Server Administration
- Administration of CRM
- Perl programming
- CGI web interface programming
- HTML page creation and maintenance
- Apache server administration, including virtual hosting
- PBX system administration
- Adobe Certified trainer
- Create and maintain training curriculum and manuals, including exercises, and graphic design and layout
- Unix server administration, including supporting applications running on HPUX, Solaris, AIX, and Linux
- IP router setup and maintenance
Pro Technology Automation Simi Valley, CA 8/02-Present
Product/Marketing Manager
- Own the JetTrac brand and all products in the line, bringing in thousands of dollars in a stable high-margin revenue stream.
- Manage Product Lifecycle for JetTrac products. Consult with clients to understand their needs. Translate user needs into specifications for the development team to code. Develop the testing methodology for QA team to test. Create and maintain documentation for each product. Drive releases of new product versions.
- Own customer satisfaction; work with partners and customers to learn product markets and needs.
- Manage a team of graphic designers to deliver product launches and other campaigns. Control look and feel of sales materials and brochures.
- Develop and maintain personalized web/CGI marketing systems to increase effectiveness of sales campaigns.
- Develop and maintain the sales channel, including recruiting and signing on partners, and training salespersons and partners.
Senior Consultant
- Consult with clients in the discovery process to perform needs analysis, identify business requirements, budgetary constraints. Use this info to design processes with best-practices methodology form and corporate communications systems. Build project plans, and understand business processes to best build a solution that either enhances or redefines current processes.
- Translate user needs into specifications for the development team to code. Test the products from the programming team to ensure that they meet specs. Create and maintain documentation for each project.
- Manage project activities, ensuring project completion both on time and within budgetary constraints.
- Coordinate disparate cross-functional teams to take advantage of complimentary skill sets.
- Draw up Statements of Work (SOWs) and contracts to drive project goals. Ensure completion with sign-offs.
- Teach 4-day training courses, both to clients in-house and off-site client training sessions. Develop 300 page training manual.
- Set Parameters and Policies for corporate IT resources, gearing corporate IT resources toward achievement of business goals.
- Administer servers and networks, while providing access while maintaining security.
Summer MBA Intern
- Performed high-tech market study of vendors and consultants in the data warehousing market. Study results followed by clients upon completion and presentation. Applied industry-standard practices. Developed Microsoft Access databases.
- Performed consulting project for a $700 million corporation, specifying changes necessary for the IT department to improve operations, leverage technological advantages. Study began with an extensive audit of operations and spending and ending with new operational procedures and pro-forma budgets, projecting several million dollars of savings.
System Administrator
- Created materials for marketing activities and all customer interaction.
- Taught Internet training classes and created curriculum.
- Produced all official forms and all documentation, including online documentation project, minimizing support costs.
- Oversaw all modems, including completing 56k US Robotics upgrade project with new equipment and new service vendor, immediately saving tens of thousands a month and providing new competitive advantage to the company.
- Provided LINUX and NT server administration including CGI programming in Perl.
Hardware Technical Team
- Developed new bar code products, including internal research and writing specifications for vendors, and development.
- Wrote for company marketing publication.
- Saved the company thousands of dollars through efficient quality control program.
Tech Specialist
- Directed computer procurement, support, and training, and completed several video productions.
Broadcast Engineer
- Both set up and operated equipment for special projects such as live remote shots for news, ensuring signal quality.